Effective marketing demands mastery of a wider array of strategies and tools than ever before. To gain a competitive advantage in your marketplace, regardless of your size, requires strategic integration of a wide array of resources to reach every member of your audience within their comfort zone, as well as unique messaging that optimizes each communications channel and media.
Teplansky Communications can help you develop and execute the appropriate marketing strategy to build your business or personal brand. Supplement your existing marketing staff or add a specific skill to your team for a critical project. Small businesses that want to expand into a more formal marketing program without adding overhead may consider contracting with Teplansky Communications to outsource their marketing function entirely. We offer a variety of seamless, scalable solutions for businesses of all sizes.
Teplansky Communications specializes in content development, including print collateral, research and white papers for thought leadership campaigns, articles and newsletters, e-mail campaigns, social media content, video and multi-media, web design and maintenance, and more.
New marketing channels require that you listen at least as much as you talk. Are you effectively monitoring all the new social media channels to identify conversations that involve your brand and the potential targets, comptetitors, or allies that are talking about you? Teplansky Communications can develop a program for the deployment of content and the ongoing monitoring of the channels that are part of your marketing strategy.
Contact us to learn more about our programs for businesses of all sizes. Those that have benefited from working with the professionals of Teplansky Communications include:
Expense Management Solutions: developed and implemented strategy for presence at 3 professional association conferences.
Occupational Injury Prevention and Rehabilitation Society: membership marketing, web site, newsletter.
Open Book Club: maintained web site; developed and executed comprehensive social media strategy.
Saint Aire Productions: web design and multi-media production.
The Todd Benefits Group: developed online training in Long Term Care insurance product line.
Armeno Coffee Roasters: web design, social media campaigns,SEO, AdWords campaigns to increase online and in-store sales of specialty coffee and wines.