Entrepreneurs, small business owners and even some medium-sized companies face similar challenges when it comes to marketing. Budgets are tight and resources are limited. As a result, measurable success and high ROI are critical. And yet, technology has made marketing so multi-faceted and specialized that it’s daunting to identify the best strategies and tactics from […]
The 2nd Law of Thermodynamics states that in an isolated system, entropy evolves towards equilibrium. Your brilliant, hot cup of marketing genius cools over time. But you can re-energize your strategy. Six sources of insight can help you fight marketing entropy and maintain your transformational edge. The 2nd Law is the 1st Law of Marketing The 2nd […]
Have you ever wondered what it would take to become a millionaire? The book, 21 Questions for 21 Millionaires explores how people who aren’t well known or celebrities become quiet millionaires. The author, Brandon Pipkin, is a motivational speaker for corporate, professional and trade events. He is also an established and proven trainer of professional […]
It’s January 4, and I’d like to add my best wishes for a Happy New Year in 2018. Better yet, I wish you a transformational year in 2018! I decided in late 2017 that tinkering around the edges with New Year’s resolutions would not be enough in 2018. Instead, I developed a strategy to transform […]